Social Media Manager / Digital Marketer

We are looking for a Social Media Manager / Digital Marketer.

Key Responsibilities 

Social Media Management

• Manage and grow company social media accounts (Instagram, Facebook, TikTok, WhatsApp Business)
• Create and schedule daily posts, stories, reels, and promotional content
• Respond to customer messages, comments, and inquiries promptly

Digital Marketing

• Plan and execute digital marketing campaigns to promote products, offers, and new arrivals
• Run basic paid ads or boosted posts (Facebook/Instagram) where required
• Use digital marketing strategies to increase reach, engagement, and sales

Content Creation & Design

• Design marketing materials such as posters, flyers, and social media graphics
• Edit photos and videos for social media using tools such as Canva, Photoshop, CapCut, or similar
• Take product photos and short videos using a smartphone

Customer Engagement & Sales Support

• Convert online inquiries into shop visits and sales
• Work closely with shop staff to stay updated on pricing and stock availability

Reporting & Improvement

• Track basic analytics (engagement, inquiries, sales leads)
• Suggest creative ideas to improve brand visibility and online growth

Qualifications & Experience

• Proven experience in social media management and digital marketing
• Basic graphic design and content creation skills
• Familiarity with social media marketing tools and trends
• Experience in electronics or mobile accessories is an added advantage
• Ability to work from or commute easily to Nairobi CBD

Job criteria for job ad : Social Media Manager / Digital Marketer - Nairobi, CBD

• Job category : Marketing, communication - Sales
• Industries : Marketing, communication, media
• Employment type : Permanent contract
• Region : Nairobi
• City : Nairobi, CBD
• Remote work : No
• Experience level : Less than 2 years - 2 to 5 years - 5 to 10 years - More than 10 years
• Educational level : College - HND - Bachelor - Master - Doctorate
• Spoken language : english > fluent - swahili > fluent
• Number of Position(s) : 2
• Salary expectations : < KSh 30,000
• Team management : No

Skills Required:

• Communication / Pr / Journalism
• Computer / Software / It / Data
• Sales / Marketing / Business / Management